RONKONKOMA, N.Y., Dec. 26, 2012 /PRNewswire/ -- With data suggesting that nearly 80% of all new-year's resolutions are broken by the end of January each year1, Balance Bar Company, maker of one of America's original nutrition energy bars, is helping consumers "Outlast" their new year's resolutions. Encouraging Americans to find better balance in 2013, Balance Bar has teamed with Amber Rosenberg, a certified life coach and Balance Bar's official Resolutions Guru, to share helpful tips and ideas for setting successful resolutions for 2013 at Balance.com.
"Each year I hear that people's top resolutions include losing weight, getting fit and finding more organization," said Amber Rosenberg. "These are great goals, but the key for lasting success is setting them the right way – with a balanced approach."
Asking fans to share how they will be approaching their resolutions, Balance Bar will also be hosting its "Outlast Your New Year's Resolutions" Facebook contest to win a personal coaching session with Amber along with a great prize package featuring Balance Bar products and items to help consumers achieve healthy balance in the coming year. The contest runs January 1 – 18 and will include helpful tips from Amber. A live, two-hour Twitter chat with Amber and Balance Bar on January 9 at 1:30 PM EST/10:30 AM PST will also help kick off 2013.
Several of Amber's tips are below and more can be found online at Balance.com.
"Our philosophy at Balance Bar has always been about helping to create balance and enjoying a healthy lifestyle," said Katia Facchetti, Chief Marketing Officer for Balance Bar Company. "Our products could be considered a secret weapon or personal life coach in every consumer's briefcase, purse or gym bag – cheering them on and providing the lasting energy and great taste to outlast and accomplish any goal they set."
1. 2007 study by Richard Wisemen from the University of Bristol, UK
About Balance Bar
Founded in 1992, Balance Bar, one of America's original nutrition/energy bars, inspires consumers to lead active, well-rounded and balanced lives by providing great-tasting, healthy and convenient nutrition for lasting energy. Balance Bars are available in eight unique product lines (Original, Gold, Dark, Bare, Cafe, CarbWell, nimble and mini) and all 28 flavors are based on the 40/30/30 nutrition model – a proven formula developed by scientists to help stabilize blood sugar levels that represents the caloric ratio the body needs to enjoy lasting balanced energy and satisfy hunger for longer; 40% of total calories from carbs, 30% from quality protein and 30% from dietary fat. For more information, visit www.Balance.com. Follow Balance Bar for tips and nutritional information on Facebook (www.facebook.com/Balancebar) and Twitter (www.twitter.com/Balancebar).
SOURCE Balance Bar