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eLearning Market in Eastern Europe to Reach $1.2 billion by 2016

Oct 25, 2012 (07:10 PM EDT)
URL: http://www.techweb.com/show-press-release/X930211/elearning-market-in-eastern-europe-to-reach-1-2-billion-by-2016.html

New Ambient Insight Report Identifies Rapid Growth in Eastern Europe

SEATTLE, Oct. 25, 2012 /PRNewswire-iReach/ -- The growth rate for Self-paced eLearning in Eastern Europe is 16.9% and revenues will reach $1.2 billion by 2016, up from $583.2 million in 2011, according to a new Ambient Insight report called, "The Eastern Europe Market for Self-paced eLearning Products and Services: 2011-2016 Forecast and Analysis."

In this regional eLearning report, revenue forecasts are broken out for ten countries: Azerbaijan, Belarus, Bosnia and Herzegovina, Croatia, Georgia, Kazakhstan, Moldova, the Russian Federation, Serbia, and Ukraine.

"Once considered an emerging market, Eastern Europe is now a vibrant rapidly maturing growth opportunity for suppliers," comments Sam S. Adkins, Chief Research Officer. "Online learning is experiencing rapid growth in the Russian Federation. Also, there are several other Eastern Europe countries with very high growth rates. These are new markets offering lucrative revenue opportunities.  For example, Azerbaijan has the fourth-largest eLearning growth rate in the world and the highest growth rate in Eastern Europe."

The free Abstract is available at: http://www.ambientinsight.com/Reports/eLearning.aspx

There are two sections in this report: a demand-side analysis and a supply-side analysis. Additionally, there is an index of suppliers competing in the region. The demand-side analysis provides suppliers with insight into the buying behavior in Eastern Europe.

"One of the major demand-side catalysts across the region is the growing number of academic digitization initiatives," reports CEO Tyson Greer. "There are large-scale academic content digitization efforts underway in several countries including the Russian Federation, Georgia, Kazakhstan, Ukraine, Croatia, Moldova, and Azerbaijan. These programs are rolling out at an accelerated rate seen nowhere else in the world and represent opportunities for content and service suppliers."

The supply-side section provides revenue forecasts for five types of Self-paced eLearning products and services including: packaged content, custom content development services, cloud-based authoring tools and learning platform services, installed authoring tools, and installed learning platforms.

"The eLearning product type that will generate the highest revenues in Eastern Europe throughout the forecast period is packaged content," adds Adkins. "There is also a sustained spike in demand for cloud-based products. The growth rate for cloud-based authoring tools and learning platforms in Eastern Europe is a breathtaking 37.9%, the highest growth rate of all products in the region."

Over 100 suppliers in specific countries in Eastern Europe are cited in this report. This will help international suppliers identify local partners, distributors, resellers, and potential merger and acquisition (M&A) targets.

Media Contact: Sam Adkins, Ambient Insight, 360-805-4298, sam@ambientinsight.com

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SOURCE Ambient Insight