NEW YORK, Sept. 29, 2011 /PRNewswire/ -- American Media Inc., publishers of the leading print and digital celebrity health and fitness magazines in the United States, signed an agreement to supply all of its titles, including Star, OK!, Shape, Men's Fitness, Muscle & Fitness and Fit Pregnancy to the Amazon's Kindle Fire, the latest tablet to challenge the Apple iPad.
"This is an exciting deal for American Media," said David Leckey, AMI's Executive Vice-President, Consumer Marketing. "It keeps with the company's strategy to make our titles available on every digital platform today and on those yet to come."
The deal with Amazon underscores AMI's digital goal to be platform agnostic and provides its content to consumers, no matter what format they use to receive news, gossip, and information.
Currently, AMI's roster of leading titles are available on the iPad through Zinio and the Nook.
Leckey said the AMI titles on the Kindle Fire will receive full credit from the Audit Bureau of Circulations (ABC) and count toward their rate base.
About American Media, Inc.
American Media, Inc. owns and operates the leading print and digital celebrity and health and fitness media brands in the United States. AMI's titles include Star, OK!, National Enquirer, Globe, Soap Opera Digest, Soap Opera Weekly, Pixie, Shape, Men's Fitness, Muscle & Fitness, Flex, Muscle & Fitness Hers, Fit Pregnancy and Natural Health. AMI also manages 18 different digital sites including RadarOnline.com, OKmagazine.com, Shape.com, MensFitness.com, MuscleandFitness.com and FitPregnancy.com. AMI's magazines have a combined total circulation of almost 7 million and reach more than 55 million men and women each month. AMI's digital properties reach an average of 10 million unique visitors and 80 million page views monthly.
The company also owns and operates the Publishing Services segment which includes Distribution Services, Inc. (DSI), the No. 1 in-store magazine sales and merchandising marketing company in the U.S. and Canada. DSI places and monitors AMI's publications and third-party publications to ensure proper displays in major retail chains and national and regional supermarket chains. DSI also provides marketing, merchandising and information gathering services to third parties including non-magazine clients. Publishing Services also provides print and digital advertising sales and strategic management direction in the following areas: manufacturing, subscription circulation, logistics, event marketing and full back office financial functions. Playboy is one of many publishers who have taken advantage of these additional services.
SOURCE American Media, Inc.