LOS ANGELES, Jan. 22, 2011 /PRNewswire/ -- Enter the world of Wonderland at The Grove on January 22-23rd when Walt Disney Pictures takes visitors behind the scenes into making the magical world of the blockbuster movie ALICE IN WONDERLAND in a special interactive experience to be held at the recently opened Wonderland Bakery. Displays of the Mad Hatter's costume, production designs, visual effects and animation, and an opportunity to be photographed in Alice's Wonderland will take visitors down the rabbit hole into the extraordinary world envisioned by director Tim Burton for the multi-award-nominated film ALICE IN WONDERLAND.
Visitors will see how the computer generated imagery and animation was created by the Sony Pictures Imageworks visual effects team led by Academy Award®-winner Ken Ralston. The Mad Hatter's costume, worn in the movie by Johnny Depp, was designed by Academy Award-winner Colleen Atwood and will be on display for visitors to see close up. Concept art and designs by Academy Award-winning production designer Rob Stromberg will also be featured. On Saturday only from Noon to 4 pm, a special green screen set up will place visitors into a scene from ALICE IN WONDERLAND. Cookies, cupcakes and sweet treat samples will help make a delicious and magical event.
Since opening in March 2010, ALICE IN WONDERLAND has become an international sensation, attracting over $1 billion in box office revenue around the world. The movie and its craftspeople are now in contention for multiple awards from such Guilds and associations as the Broadcast Film Critics' Choice Awards, The Visual Effects Society, The Art Directors Guild, The Make-up Society, the BAFTA and Academy Awards®.
The display will be open Saturday and Sunday, January 22-23 from 11 am to 8 pm at The Wonderland Bakery at The Grove in Los Angeles. The Wonderland Bakery recently opened at The Grove and features delicious desserts and whimsical gifts in a fantastical setting.
ABOUT THE MOVIE
From Walt Disney Pictures and visionary director Tim Burton comes an epic 3D fantasy adventure ALICE IN WONDERLAND, a magical and imaginative twist on some of the most beloved stories of all time. JOHNNY DEPP stars as the Mad Hatter and MIA WASIKOWSKA as 19-year-old Alice, who returns to the whimsical world she first encountered as a young girl, reuniting with her childhood friends: the White Rabbit, Tweedledee and Tweedledum, the Dormouse, the Caterpillar, the Cheshire Cat, and of course, the Mad Hatter. Alice embarks on a fantastical journey to find her true destiny and end the Red Queen's reign of terror. The all-star cast also includes ANNE HATHAWAY, HELENA BONHAM CARTER and CRISPIN GLOVER. The screenplay is by Linda Woolverton.
ALICE IN WONDERLAND captures the wonder of Lewis Carroll's beloved "Alice's Adventures in Wonderland" (1865) and "Through the Looking-Glass" (1871) with stunning, avant-garde visuals and the most charismatic characters in literary history,
ABOUT SONY PICTURES IMAGEWORKS
Sony Pictures Imageworks is the Academy Award® winning, state-of-the-art visual effects and animation unit of Sony Pictures Digital Productions known for live-action visual effects and character animation, all-CG animation, and stereoscopic 3D imagery. The company is currently in production on THE GREEN LANTERN (3D), the hybrid live-action/animation film THE SMURFS (3D) and the animated feature ARTHUR CHRISTMAS (3D). Other recent credits include ALICE IN WONDERLAND (3D), ZOOKEEPER, CLOUDY WITH A CHANCE OF MEATBALLS (3D), G-FORCE (3D) and WATCHMEN.
For more information, please visit www.imageworks.com.
ABOUT WONDERLAND BAKERY COMPANY
Wonderland Bakery, founded by Allyson Ames, is an enchanting bakery specializing in cupcakes, cookies, cakes, artistic desserts and whimsical gifts. It is the "premier bakery for edible art" and destination of choice for a growing list of celebrities and locals. Wonderland Bakery creates custom-baked goodies for any social celebration or business occasion, including logo cookies and gift tins for personalized corporate gifts. A new location at The Grove with a fairy-tale-inspired designed opened in November 2010 featuring a unique outdoor enchanted party garden and a party room offering guests a destination for tea, cookies and unique treats.
For more information, please visit www.WonderlandBakery.com.
ABOUT THE GROVE
The Grove, developed by Caruso Affiliated, is one of Los Angeles' most popular shopping, dining and entertainment destinations. Since opening in 2001, The Grove, located in the Fairfax district in the heart of the city, has become a destination for residents and visitors attracting more than 18 million people each year. Caruso Affiliated is nationally recognized for creating innovative open-air retail environments that serve as local gathering places such as The Grove.
SOURCE Sony Pictures Imageworks