AMSTERDAM, Nov. 1, 2010 /PRNewswire/ -- As major pharma takes steps to rationalise its production and R&D assets under tougher regulatory and business conditions, the role of low cost country providers in the supply of pharmaceutical ingredients and outsourcing services, is increasingly lucrative. Reflecting this increasing trend, leading conference and events organiser UBM Live today announced details of its inaugural virtual conference, scheduled to take place on December 8, 2010, following the company's flagship tradeshow, CPhI Worldwide. Researched and organised by CPhI's dedicated conference team, and titled 'GeoSource Virtual: Country specific pharma intelligence,' the conference will feature five separately bookable one-hour modules, each focused on the regulatory hurdles and trading challenges when working with new suppliers in either: Central & Eastern Europe, Asia Pacific, South America, India and China.
In advance of the virtual conference, UBM ran a "Virtual Experience Day" on October 27, 2010 to introduce the market to the new technology and concept. Comprising of a complimentary one-hour conference module focused on 'The return of Western Europe and the USA in the bid for global sourcing supremacy' the session featured industry experts Kate Kuhrt, Director Generics and API Intelligence, Healthcare & Science, ThomsonReuters; Gurpreet Sandhu, Managing Director of Reva Pharma; and Christian Dede, Strategic Sourcing Manager for Contract Manufacturing at Bayer Healthcare.
"In terms of business and the way in which we communicate, the globe is shrinking and the electronic world expanding to encompass highly targeted content and high-quality delivery platforms," commented UBM Live's CPhI Conferences Brand Director, Haf Cennydd. "We understand that our attendees want a way to connect and learn throughout the year and we saw no better way to accommodate these requests than to offer a virtual conference. The objective of this particular event is to present an online platform that provides information about pharmaceutical, fine chemicals, and machinery industries within specific markets. The virtual platform offers a new way for the global pharmaceutical industry to come together for essential learning and networking – without lengthy and expensive travel, or time away from the office – and is becoming increasingly popular due to budget restrictions and the positive environmental impact of attending electronically."
For further information about the virtual conference or to register, please visit www.virtual-geosource.com.
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SOURCE UBM Live