TechWeb

Giving Back Has Never Been So Fashion Forward!

Jul 29, 2010 (03:07 PM EDT)
URL: http://www.techweb.com/show-press-release/X811627/giving-back-has-never-been-so-fashion-forward.html

QVC and the Ovarian Cancer Research Fund Team Up for the Fourth Annual QVC Presents Super Saturday Live Broadcast

WEST CHESTER, Pa., July 29 /PRNewswire/ -- "Charity chic" is back in style this summer as QVC once again joins forces with the Ovarian Cancer Research Fund (OCRF) to broadcast QVC Presents Super Saturday Live, benefiting OCRF.

This special two-hour "designer charity sale," which is set in the heart of the star-studded Super Saturday sale in the Hamptons on Saturday, July 31 at 2 PM (ET), will feature premier fashion, beauty, jewelry, accessories and home pieces at HALF the manufacturer's suggested retail price with net proceeds benefiting OCRF.

"QVC Presents Super Saturday Live continues to be one of our most exciting shows of the year," said Claire Watts, president of U.S. Commerce for QVC. "To have the opportunity to work with OCRF and help raise money for such a great cause is truly amazing. We look forward to another successful broadcast."

Previously only available to the Hamptons elite and celebrities, the prestigious Super Saturday sale now reaches QVC's 98 million U.S. homes, allowing shoppers throughout the country to purchase designer brands at a fraction of the manufacturer's suggested retail price while supporting OCRF. Currently in its 13th year, Super Saturday will broadcast live for the fourth consecutive year on QVC.

QVC Presents Super Saturday Live products will be available through QVC at 800.345.1515 or by visiting www.QVC.com, while supplies last.

About QVC

QVC, Inc., a wholly owned subsidiary of Liberty Media Corporation attributed to the Liberty Interactive Group (Nasdaq: LINTA), is one of the largest multimedia retailers in the world. QVC is committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products. Its programming is distributed to more than 180 million homes worldwide. The company's Web site, QVC.com, is ranked among the top general merchant Internet sites. With operations in the United Kingdom, Germany and Japan, and launching in Italy in 2010, West Chester, Pa.-based QVC has shipped more than a billion packages in its 24-year history. QVC, Q, and the Q Ribbon Logo are registered service marks of ER Marks, Inc.

About Ovarian Cancer Research Fund

The Ovarian Cancer Research Fund (OCRF) is the largest private non-profit organization in the United States dedicated exclusively to funding ovarian cancer research.  Our mission is to find a method of early detection and ultimately a cure for ovarian cancer. Each year there will be approximately 22,000 new cases of ovarian cancer in the United States, and about 15,500 women will die of the disease. Currently there is no effective means of early detection. Since 1998, OCRF has given over $33 million for ovarian cancer research. Thanks to the generosity of our donors, OCRF sponsored researchers are developing innovative strategies for early detection; exploring the genetics that increase risk for ovarian cancer; understanding the underlying molecular biology of the disease; identifying new and better targets for treatment; and deciphering how and why ovarian cancer spreads, and how to stop it.   

For more information or to join us in our fight, please visit OCRF's website at www.ocrf.org.  

SOURCE QVC, Inc.