CAMBRIDGE, Mass., July 30 /PRNewswire/ -- With the voice market shrinking, telecom operators face an opportunity to expand data services in Puerto Rico, as data revenue is expected to more than double by 2014 despite the deep economic contraction, according to the latest report from Pyramid Research ( HASH(0x16d9c00) HASH(0x1619610) ), the telecom research arm of the Light Reading Communications Network ( ).
offers a precise profile of the country's converged telecommunications, media, and technology sectors based on proprietary data from our research in the Puerto Rican market. The 28-page report provides detailed competitive analysis of both the fixed and mobile sectors, tracks the market shares of technologies and services, and monitors the introduction and spread of new technologies such as WiMax, IPTV, and VoIP. The executive study provides a comprehensive view of the Puerto Rican communications market by analyzing key trends, evaluating near-term opportunities and assessing upcoming risk factors. Download an excerpt of this report here: HASH(0x16bfdf0)
Despite the deep economic contraction that Puerto Rico is facing, we see interesting opportunities in mobile data services, mobile content, and prepaid fixed services, notes Jose Magana, analyst at Pyramid Research and author of the report. "Several years of economic contraction and operators focusing on the more lucrative postpaid segment have constrained subscription's growth, but Pyramid expects penetration to advance to 84 percent by 2014," says Magana.
The recent incursion of big telecom operators, such as AT&T and T-Mobile, looking to expand beyond the U.S. in the mobile market may also put additional pressure on tariffs but will spur offerings in data services, such as mobile Internet and infotainment content. "Pyramid forecasts infotainment content to gain share in the total data market at the expense of messaging while connectivity revenue grows thanks to uptake in mobile Internet and datacards," says Magana. "Data as a percentage of ARPS will advance to more than 30 percent by 2014 from 18 percent in 2009," he adds.
In the fixed segment, Pyramid expects broadband to expand at a CAGR of 16.7 percent to generate $390 million by 2014. "Broadband will also encourage subscribers to migrate to cheaper VoIP plans and will hasten a decline in PSTN lines," Magana explains.
is part of Pyramid Research's Latin America Country Intelligence Report Series. Pyramid Research's premium Country Intelligence Reports are the industry's best available analysis on market trends, regulatory environments, and competitive dynamics for 60 countries worldwide. Download an excerpt of this report here: HASH(0x16bfd10)
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Pyramid Research ( HASH(0x16b87c0) ) offers practical solutions to the complex demands our clients face in the telecommunications, media and technology industries. Our analysis is uniquely positioned at the intersection of emerging markets, emerging technologies and emerging business models, powered by the bottom-up methodology of our market forecasts for over 100 countries-a distinction that has remained unmatched for more than 25 years. As the telecom research arm of the Light Reading Communications Network, Pyramid Research works with Heavy Reading, providing the communications industry's most comprehensive market data, trusted research and insightful technology analysis.
Founded in 2000, Light Reading ( HASH(0x16a64d0) ) is the leading online media, research, and focused event company serving the $3 trillion worldwide communications market. Lightreading.com is the ultimate source for technology and financial analysis of the communications industry, leading the media sector in terms of traffic, content, and reputation. Light Reading's research arms, Heavy Reading and Pyramid Research, provide the most comprehensive communications research, market data, and technology analysis in close to 100 markets around the world. Light Reading produces nearly 20 targeted communications events including TelcoTV, Ethernet Expo New York and Ethernet Expo London, The Tower Summit @ CTIA, and Optical Expo, as well as focused one-day events tailored for cable, mobile, and wireline executives. Light Reading was acquired by United Business Media in August 2005 and operates as a unit of TechWeb.
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