Neonode N2's New Color Portfolio Now Available on

Apr 29, 2008 (08:04 AM EDT)

STOCKHOLM, Sweden, April 29 /PRNewswire-FirstCall/ -- Neonode , the Swedish mobile communication company that develops touch screen technologies and designs mobile handsets, today announced the availability of Neonode N2, its highly acclaimed touch screen phone, in a new range of colors on the company's web shop.

The new color portfolio holding the lively mix of the colors Lime (green), Azure (blue), Rubine (red) and Roza (pink), will initially be available through the company's web site, , and is expected to be rolled out to current markets during the course of the year.

The Neonode N2 has been available in black since its launch in August 2007 and sold 31,000 units in Q4 2007. Due to increased customer demand, Neonode decided to move up the launch of a new specially designed color portfolio.

"The color portfolio is an important part of our strategy to spread the brand and product awareness as well as ramp up the production and reach our sales targets," said Daniel Stalbo, Director of Marketing at Neonode. "These new colors will be a natural part of several upcoming promotional campaigns and we also expect them to be a powerful tool when entering new markets."

Simultaneously with the color portfolio launch, Neonode today also presents a new corporate web site with enhanced investors and media information. The web site can be reached directly at .

For more information: Karin Lehmann, Information Manager Neonode Tel: +46 8 678 18 50 Allen & Caron Inc Tel: +1 212 691 8087 Media: Brian Kennedy ( Investors: Rudy Barrio (

About Neonode Inc.

Neonode designs and develops intuitive technologies and products. The company's focus is on solutions that increase the user experience of complex or monotonous devices. With offices in Stockholm, Sweden, San Ramon, USA, Shanghai and Hong Kong, China, Neonode Inc. is a publicly traded company with licenses and products sold worldwide through both direct web sales and local distribution partners. Neonode USA, markets Neonode's innovative products within North America, Latin America and China and is the exclusive worldwide licensor of the Neonode Intellectual Property to third parties. Neonode USA's main office is located in New York, USA. For more information, visit

Forward-Looking Statements

This news release contains certain forward-looking statements that involve risks and uncertainties, including statements regarding future products and technology developments. Such statements are only predictions and the company's actual results may differ materially from those anticipated in these forward-looking statements. Factors that may cause such differences include, but are not limited to, the ability of Neonode to develop and sell new products and technologies. These factors and others are more fully discussed in the documents the company files from time to time with the Securities and Exchange Commission, particularly, the company's most recent Form 10-K and Form 10-Q. Neonode and the Neonode logo are registered trademarks of Neonode Inc. All other brand or product names are trademarks or registered trademarks of their respective holders.

CONTACT: Karin Lehmann, Information Manager of Neonode, +46 8 678 18 50; brian@allencaron.comor Media, Brian Kennedy, , or Investors, Rudy Barrio,, both of Allen & Caron Inc, +1-212-691-8087

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