LOS ANGELES, Sept. 6, 2013 /PRNewswire-iReach/ -- Elliott Broidy and several cast members of 'Snake and Mongoose' attended the film's premiere on August 29th that benefited the Leukemia and Lymphoma Society (LLS). Also in attendance for the Indianapolis event were Producer Robin Broidy, LLS executives, along with Don "The Snake" Prudhomme and Tom "The Mongoose" McEwen. The famed 1960's racing rivalry of Prudhomme and McEwen is the basis for the movie's plot. Elliott Broidy is a Los Angeles Film Financier.
The heated funny car battles that pitted Prudhomme against McEwen belied a close friendship still kept by the pair. Elliott Broidy, venture capitalist, noted the emotional impact that the racing action and poignant storyline of 'Snake and Mongoo$e' had on the diverse crowd.
The broad appeal of the movie beyond the racing community was substantiated by The Bleacher Report correspondent Dwight Drum in an August 12th review. Drum commented that 'Snake and Mongoo$e' is a compelling story for all moviegoers. The well received movie is slated for nationwide release on September 6th.
'Snake and Mongoo$e' is also historically relevant, as it highlights the Hot Wheels corporate sponsorship of the racing foes. This development laid the foundation for what is now the multi-billion dollar industry of sports marketing.
The Leukemia and Lymphoma Society is the largest voluntary health agency focused on blood cancer, which ranks as the third leading cancer killer of Americans, according to the LLS website. Developing funding sources and increasing public awareness are cited as crucial to support advancements in blood cancer therapies. Elliott Broidy noted the racing capitol of Indianapolis was the ideal venue to raise the profile of LLS objectives and 'Snake and Mongoo$e'.
The successful event was the second charitable endeavor for an Elliott Broidy backed film in recent months. He serves as an Executive Producer for the movie 'Sugar', which is also set to debut this fall. 'Sugar' is raising money to provide meals for homeless youth throughout production and through Indiegogo, an online funding platform.
For more information about 'Snake and Mongoo$e', please visit: http://www.snakeandmongoosemovie.com
To learn more about the Leukemia and Lymphoma Society, please visit: http://www.lls.org/
Source: Glenn Selig, The Publicity Agency, firstname.lastname@example.org, (310) 598-3367
Media Contact: Glenn Selig, The Publicity Agency, (310) 598-3367, email@example.com
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SOURCE Glenn Selig, The Publicity Agency