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Social networking site imeem has struck a deal with EMI Music to provide its users with free streaming music and video.
The companies announced the deal Monday, saying that EMI's global digital catalog -- including RadioHead, the Rolling Stones, the Beastie Boys, and The Beach Boys -- will be available. Earlier this year, imeem launched full music and video streaming under deals with major independent record labels. Users can stream video, music, and photos and create playlists and slideshows for friends.
The EMI deal expands user choices through an ad-supported service.
"We think imeem offers fans a great music discovery experience and personalized media features through its unique social networking environment," Lauren Berkowitz, senior VP of digital for EMI Music North America, said in a statement. "We look forward to working with imeem to develop innovative promotional opportunities and also to building new advertising and commerce revenue streams that will benefit EMI's artists."
The social networking site, which launched in March 2006, boasts more than 18 million users. ComScore rated imeem the fastest growing social site in the United States in September.
EMI has signed agreements with hundreds of digital partners to distribute its music via the Internet. The company recently made available songs without copy protection through iTunes, Amazon, and other resellers. The company owns several major labels, including Blue Note, Capitol, EMI Classics, EMI Records, and Virgin. The artists it represents include The Beatles, who have not made their music available online, Pink Floyd, Kylie Minogue, Korn, Coldplay, and Corrine Bailey Rae.