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Local Food Pantries to Benefit from Second Week of "Warming Hearts & Homes" Campaign
Dec 07, 2012 (04:12 PM EST)


PLYMOUTH, Mich., Dec. 7, 2012 /PRNewswire/ -- Food pantries across the area will be beneficiaries of social media and texting interaction with Community Financial Credit Union as the credit union's "Warming Hearts & Homes" campaign heads into is second week.

Launched on December 3, area residents are invited to use cell phone technology and social media to help make a difference this holiday season during Community Financial Credit Union's "Warming Hearts & Homes" program.  The recipient of the first week of the campaign was The Heat And Warmth Fund.

Community Financial is expecting to contribute $30,000 to local non-profit organizations that help people in need stay warm through the winter.

The program, running through December 21, encourages people to:

  • Like Community Financial on Facebook at www.LikeCFCU.org
  • Tweet Community Financial using "#CFCUWarms" or
  • Text "CFCUwarms" to 70 000 on their cell phone.

For each Like, Tweet or Text, Community Financial will donate $25 to the nonprofits, up to $10,000 each.

"This is an exciting campaign because residents from across all the communities we serve can participate in helping nonprofits this holiday season, with just the click of a button or a text message," said Bill Lawton, Community Financial president/CEO.

For more information on Warming Hearts & Homes and other Community Financial information, please visit www.cfcu.org.

About Community Financial Credit Union
Headquartered in Plymouth, Michigan, membership in Community Financial Credit Union is open to anyone who lives, works, worships, volunteers, or attends school in the Michigan cities, townships or counties of Plymouth, Canton, Northville, Novi, Alpena, Otsego and Montmorency.  With more than 50,000 members, Community Financial provides financial services to members at eight branch locations and through a variety of automated and online services.  For more information, visit www.cfcu.org or call (877) 937-2328.

SOURCE Community Financial Credit Union