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Announcing the "12 News Beat the Traffic" App
Aug 24, 2012 (02:08 PM EDT)
Beat the Traffic with 12 News
PHOENIX, Aug. 24, 2012 /PRNewswire/ -- 12 News and Beat the Traffic are pleased to announce a new extension to our partnership. Beginning September 14, 2012, the locally branded 12 News Beat the Traffic app will be available for free for all Arizonan commuters looking for a way to beat traffic on the go. Over the air 12 News will continue to help commuters with travel times and the most up-to-date traffic information using Beat the Traffic technology. The new app offers yet another way to help commuters get the best information possible and includes personalized route information and reports by the 12 News team. The Beat the Traffic application will display 12 News traffic information based on the geo-location of users.
The 12 News Beat the Traffic application will be available on iOS and Android devices. The app will also be linked with our new 12 News Traffic Facebook page (facebook.com/12news) as well as our 12 News Traffic Twitter account (@12NewsTraffic). The app will provide local traffic coverage around the clock and keep you up- to-date on roads to avoid & construction on the go.
"The new exclusive local content partnership with 12 News leverages our latest technology developments on location-enabled mobile platforms," said Andre Gueziec, President of Beat the Traffic. "Beat the Traffic mobile apps can display exclusive local TV station partner content based on where the mobile user is located. We're tremendously proud of this new milestone, which will revolutionize how viewers can access local traffic content. Now our TV station partners in other cities can also benefit from this exclusive opportunity."
"This app will make it easier for everyone to get the latest traffic updates right from their phone. If you are unable to watch 12 News Today from 4:30am-7am with me, this is another option to get the information you need! It will allow people to connect with 12 News wherever they are and help them 'beat the traffic,'" explains12 News Traffic Reporter, Emma Jade.
Check out our new Facebook & Twitter Pages for your latest traffic updates.
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