Press Releases

Unedited news and product information from vendors.

Lifetime Moms Partners With Tory Johnson's Spark & Hustle Tour to Inspire Female Entrepreneurs
May 24, 2012 (06:05 PM EDT)


Awards $10,000 in Prizes to One Entrepreneurial Woman in Each of 20 Cities; Local Lifetime Moms Share Insights on the Business of Social Media

America's Supernanny, Deborah Tillman, will be the Keynote Speaker at the June 5th Washington, DC Panel

NEW YORK, May 24, 2012 /PRNewswire/ -- Lifetime Moms™, A+E Networks' premiere mom blog network comprised of over one hundred  successful social media entrepreneurs reaching over four million unique visitors per month, today announced a partnership with Spark & Hustle, the small business conferences created by entrepreneur, bestselling author, and Good Morning America contributor, Tory Johnson. The national tour was developed for passionate purpose and profit driven female entrepreneurs who are interested in boosting their bottom line and to encourage women nationwide to start the business of their dreams.

One Lifetime Mom will be present on a Spark & Hustle panel at each stop on the 20 city tour to share how she built her business through blogging and social media and captured the attention of Lifetime.  The keynote speaker at the June 5th Spark & Hustle conference in Washington, DC will be Deborah Tillman, star of the Lifetime series, America's Supernanny.  Deborah will speak about her own experience launching a small business which subsequently evolved into an acclaimed TV series.

In each city of the Spark & Hustle tour, conference attendees are eligible to participate in a contest, presented exclusively by Lifetime Moms and Tory Johnson, for a prize package worth $10,000 designed to help the winner realize her entrepreneurial vision. 

The partnership with Spark & Hustle gives Lifetime Moms the opportunity to inspire female entrepreneurs through a variety of platforms from on-air to online, in social and live events.  Promotional TV spots on Lifetime will support a separate sweepstakes on www.Lifetime Moms.com  featuring successful female entrepreneurs, from ABC's Shark Tank and Real Estate mogul Barbara Corcoran, to Retail Pioneers Liz Lange and Josie Natori to Beauty and Hair Care pioneer Lisa Price and Beauty Maven Laura Geller.  From May 21 to June 18, 2012, LifetimeMoms.com will give away $200 per week and a $2,500 grand prize; all winners will receive a product from each of the highlighted entrepreneurs.   The Make It Happen (with a little Spark & Hustle) Sweepstakes is open to Lifetime viewers and visitors to LifetimeMoms.com*.

LifetimeMoms.com will also present the partnership with Tory Johnson's Spark & Hustle events encouraging people to register (www.sparkandhustle.com) and participate in these informative and motivational conferences in person. 

"This relationship is absolutely perfect.  Our partnership with Tory Johnson and her Spark & Hustle Tour allows Lifetime Moms to connect with real women in cities across the country to show them the multitude of ways they can harness their talents and interests to build successful digital businesses and become their own bosses," said Kimberly Dobson, Vice President of Lifetime Moms.  "Our Lifetime Moms inspire their readers with their candid insights on a variety of topics that matter to women today, and in the process have built successful businesses for themselves."

"Lifetime Moms shares the stories of women from all walks of life who are raising families while pursuing what they love--and the women who attend Spark & Hustle conferences are doing just that," said Tory Johnson.  "With the Lifetime Moms partnership, we'll offer even more current and aspiring small business owners the opportunity to turn their passion into profit."

Lifetime Moms is a premiere blog network that includes www.Lifetime Moms.com and 100 successful social media entrepreneurs who have transformed their passion into successful digital publishing businesses that cater to the varying needs and interests of today's moms/women. 

*Must be a legal resident of the U.S., 18 years or older.  For complete rules, visit LifetimeMoms.com.

About A+E Networks Digital Media
A+E Networks Digital Media, a division of A+E Networks, is a leading provider of digital content for properties including HISTORY®, Lifetime®, A&E Network®, BIO™, Lifetime Moms and Roiworld. More than 20 million unique visitors per month engage with the company's digital brands across six properties and millions more consume the content via syndication, social media and mobile.

SOURCE A+E Networks Digital Media