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Rarus Technologies Inc. Begins Final Development of Self-Serve Coupon Generator and Augmented Sharing Application for Zngle Platform -- Aims to Capture share of $43 Billion Dollar Global Market by 2016
May 09, 2012 (07:05 PM EDT)


HENDERSON, Nev., May 9, 2012 /PRNewswire/ -- Rarus Technologies Inc. (OTCQB:RARS) ("Rarus" or the "Company") is pleased to announce that the Company has entered into the final development stages of the Zngle.com self-serve coupon generator and augmented sharing application. This unique feature of the Zngle.com platform is designed to attract a large audience of active consumers seeking popular discount coupons to be redeemed at a vast selection of local businesses in their region. Using the Zngle.com platform local businesses will now have the ability to create Augmented Reality Coupons in 3 easy steps. The new self-serve coupon feature is expected to appeal to both small and large businesses seeking to increase their visibility and reach potential local customers through their Zngle Business Pages.

"Over $300 billion worth of online discount coupons were distributed since 2011. Based on our research it is estimated that over 92 million adult Internet users are expected to use online coupons. With the introduction of our cutting-edge self-serve coupon generator and augmented sharing application, we are poised to potentially revolutionize the way consumers and businesses create, distribute, promote, and profit from online coupons. If we are fortunate and successful in capturing just half of one percent of the 46 Billion dollar global market, that would result in approximately $215 million in potential revenue for Zngle by 2016," stated Mr. Manfred Ruf, CEO of Rarus Technologies.

"One of the key element that sets the Zngle.com online coupons business model apart from its competitors is that participating businesses will simply be required to pay a small monthly fee, instead of dispensing a significant percentage of their coupon generated sales as it is currently common practice with most competitors. We feel this should provide significant incentive to local business owners to join us and provide them the inspiration to give our Zngle.com consumer users the best deals on their products and services. This is a win-win-win model, now and over the long run, for the consumers, the local businesses and Zngle.com," added Mr. Ruf.

"We plan to assemble a sales team that will market Zngle business pages to major brands and businesses in many regions to build a substantial inventory of our Augmented Reality online coupons. The completion of our coupon builder is a vital part of our revenue model as this will help monetize our iPhone app. When Zngle members are using the Zngle mobile app, they will receive immediate notification on their mobile phone when they are near a business that is offering a discount coupon. A video demonstration of the Zngle mobile app can be viewed on the www.zngle.com page," stated Mr. Ruf.

Zngle.com is a next-generation internet platform that fuses popular social media elements with cutting-edge local area e-commerce technologies to create new exciting ways for users to connect and communicate with friends, family, and businesses.

About Rarus Technologies Inc.
Rarus Technologies Inc. is an emerging technology company focused on establishing an innovative business model intended to bridge cutting-edge social media and e-commerce into a marketplace that connects friends, family, consumers, and vendors in new and exciting ways.  Zngle.com is designed be a centralized Internet portal and next-generation social media website that incorporates voice/text messaging, video email, and mobile technologies to allow consumers to access real-time information about various products and services through augmented proximity reality search features. 

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995
Certain information contained in this press release, including any information as to our strategy, plans or future financial or operating performance and other statements that express management's expectations or estimates of future performance, constitute "forward-looking statements." All statements, other than statements of historical fact, are forward-looking statements. The words "believe," "expect," "will," "anticipate," "contemplate," "target," "plan," "continue," "budget," "may," "intend," "estimate," "project" and similar expressions identify forward-looking statements. Forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those expressed in the forward-looking statements, including, but not limited to, certain delays beyond the company's control with respect to its plans or operations. The Company disclaims any intention or obligation to update or revise any forward-looking statements whether as a result of new information, future events or otherwise, except as required by applicable law.

SOURCE Rarus Technologies Inc.