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Yelp Arrives in Denmark
Apr 20, 2012 (03:04 PM EDT)


A New Section of Scandinavia is Welcomed into the Growing Yelp Community

COPENHAGEN, Denmark, April 20, 2012 /PRNewswire/ -- Yelp (NYSE: YELP), the community-led city guide and search site, today announced the availability of Yelp Denmark (http://www.yelp.dk). Beginning today, Danes are able to create accounts on Yelp.dk to share their opinions about great local businesses and services. Yelp's free iPhone and Android applications will also be made available in Denmark, as well as its free suite of business owner tools: Yelp for Business Owners (http://biz.yelp.dk).

(Logo: http://photos.prnewswire.com/prnh/20050511/SFW134LOGO)

"When you add the infamous honesty and dry wit of the average Dane to their attention to detail in all that they do (especially with regards to food preparation), we believe we have the perfect fundamentals for a thriving Yelp community," said Miriam Warren, Vice President of European Marketing, Yelp. "Whether it's to find the best place to try the now internationally famous Smorrebrod, or to share their excitement of a day at the Tivoli Gardens, we look forward seeing the Yelp community grow and develop across Denmark as the go-to source to find great local businesses."

The site supports Danish, Swedish, Dutch, French, German, Italian, English, and Spanish, providing users access to local insights in any one of these languages. Denmark is the twelfth country to have a dedicated Yelp community in Europe as the company continues to deliver on its international growth strategy.

While available throughout Denmark, Yelp will focus its initial community building efforts in Copenhagen -- a city-by-city approach that the company has used to launch in markets throughout the world.

To learn more and see pictures of Yelp.dk and our iPhone and Android applications, visit our Yelp Official Blog (http://officialblog.yelp.com)

About Yelp:
Yelp (http://www.yelp.com or http://www.yelp.dk) connects people with great local businesses. Yelp was founded in San Francisco in July 2004. Since then, Yelp communities have taken root in major metros across the US, Canada, UK, Ireland, France, Germany, Austria, the Netherlands, Spain, Italy, Switzerland, Belgium, Australia, Sweden and Denmark. Yelp had a monthly average of 66 million unique visitors* in Q4 2011, and its mobile application was used on approximately 5.7 million unique mobile devices to help people make spending decisions on the go. By the end of Q4 2011, Yelpers had written approximately 25 million rich, local reviews, making Yelp the leading local guide for real word-of-mouth on everything from boutiques and mechanics to restaurants and dentists.

For more information, please visit http://www.yelp.dk or send an email to press@yelp.co.uk.

*Source: Google Analytics

Media Contacts:

Denmark

Tine Louise Knudsen

Morsing PR

tine@morsingpr.dk

+45 31 64 67 74


UK

Elliot Adams

Yelp

eadams@yelp.co.uk or press@yelp.co.uk

+44 (0) 207 549 3603

 

SOURCE Yelp