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Online Retailer PLNDR.com Caps Off a Huge 2011 by Giving Away Keys to a 2012 Chevy Camaro and a $1,000 Shopping Spree
Dec 29, 2011 (11:12 AM EST)


Contest ends Wednesday, January 4, 2012

Hugely popular men's & women's members-only daily "flash sale" site has changed the way young people shop

BOSTON, Dec. 29, 2011 /PRNewswire/ -- Putting the bow on top of an incredible 2011, Karmaloop's PLNDR.com is thanking its members by giving them a chance to win the keys to a new 2012 Chevy Camaro, plus a $1,000 PLNDR.com shopping spree.

The contest, which launched in late November, runs through January 4, 2012, and includes the following elements:

  • Each friend that you recommend who becomes a PLNDR.com member gets you a single contest entry. The more friends you get to become members, the more chances you have to win the grand prize.
  • To be entered, you must be a member of PLNDR.com (membership is free).
  • If a friend that you get to sign up for PLNDR.com wins the grand prize, you still win, by receiving a $2,500 PLNDR.com "Inviter Prize" gift code.
  • Daily $50 PLNDR.com gift code giveaways will be made through January 4, 2012. Visit www.PLNDR.com for details and daily winners.
  • Full contest rules can be found at the Contest Page: http://www.plndr.com/plndr/membersonly/cargiveaway.aspx

During the past two months, PLNDR.com has experienced the most dramatic growth spurt in its still-young history, as a result of the car giveaway as well as wildly-popular Holiday 2011 sales and marketing pushes:

  • Average new memberships are up almost 100% from even earlier this year (averaging 80,000 new members per month for Nov and Dec 2011).
  • Average site traffic is up more than one million visitors per month from earlier this year (currently averaging 2.5 million visitors per month for Nov and Dec 2011).

"November and December were record months for PLNDR in regards to member acquisitions, sales and traffic. This is a clear message that our loyal members are fired-up about the PLNDR experience, where they find their favorite apparel, footwear and accessories at amazing prices," said Leandrew Robinson, VP of Business Development at Karmaloop.com and head of PLNDR.com. "Our members appreciate getting their favorite premium men's and women's brands – Crooks & Castles, Supra, Motel Rocks, Artful Dodger and more – at upwards of 90% off. We wanted to thank them by giving away the keys to a 2012 Chevy Camaro, to top off an amazing year. Our members and our brands are the engine that runs PLNDR and we are thrilled to be able to give such an amazing prize to them."

PLNDR.com (pronounced "plunder"), owned by Karmaloop.com, is a members-only Men's and Women's "flash sale" online boutique that hosts limited-time sales of more than 80% off, offering the best in premium apparel, footwear and accessories by leading lifestyle and streetwear brands. The site debuted in May 2010 and is the fastest-growing segment in the Karmaloop.com family, with 2.5 million visitors per month. To date, PLNDR has established ongoing partnerships with over 250 brands (including top-sellers like Crooks & Castles, Obey, WeSC, Motel Rocks and Married To The Mob), boasting a current membership of 850,000 and projected 2011 revenues of $17 million.

SOURCE PLNDR.com