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Facebook News Feed Changes: Social Networking Reaction Is 'Fast and Fierce'
Sep 21, 2011 (04:09 PM EDT)


Rival UNTHINK.com asks: 'Are you going to continue building on Facebook's dictatorial domain, or are you going to burst Facebook's bubble and regain your autonomy, ownership and freedom?'

TAMPA, Fla., Sept. 21, 2011 /PRNewswire/ -- From a poll on Mashable with nearly 75-percent saying they "hate" the Facebook news feed changes to a "Lots of 'Dislikes' for Facebook News Feed" headline, the reaction to the newest changes to the social networking site has been fast and fierce.

"Social media is at a crossroads and today's Facebook news feed changes underscore that point,' says Natasha Dedis, UNTHINK social media founder and CEO. "We have no control and they remind us of it every day."

UNTHINK.com, a Facebook rival, burst onto the social media scene last month by challenging Facebook. UNTHINK released a video manifesto and told Facebook 'the gig is up.'

UNTHINK (www.unthink.com) has since received widespread media attention, including a review today by The Chris Voss Show and a write-up in AllThingsD.com, a leading tech blog owned by Dow Jones, earlier this week.

Now, just weeks before UNTHINK opens to the public, another Facebook redesign — and this one is major.

"Are we going to continue building on Facebook's dictatorial domain? Are we going to continue building our virtual houses on lots we don't own? Or will we burst Facebook's bubble and regain our autonomy, ownership and freedom?" asks Dedis.

UNTHINK highlighted the problem by poking fun at Facebook's frequent redesigns in a video released earlier this month.

Endless Facebook redesigns

Media headlines like "Is UNTHINK the Un-Facebook" and "Should Facebook Fear UNTHINK?", have portrayed the brewing battle between Facebook and UNTHINK as a David versus Goliath fight.

To return control to people and restore their ownership and freedom, UNTHINK created a radically different legal and economic framework that obligates the domain to serve only as facilitator. The UNTHINK Deed, Emancipation Covenants, and Privacy Policy are as revolutionary for social media as the open source movement was for software development. UNTHINK upgrades USERS to OWNERS.

"Until now people didn't have a choice.  That's exactly why we created UNTHINK, to give people a real alternative, a choice. It is up to you. If you think Facebook is invincible, unthink it.  YOU gave Facebook its power and YOU can take it away," says Dedis.

ON THE WEB:
http://www.UNTHINK.com 
http://www.youtube.com/UNTHINK
http://www.twitter.com/iUNTHINK

CONTACT:  
Glenn Selig
PR firm: The Publicity Agency
Email: glenn@thepublicityagency.com
Phone: 813.708.1220

SOURCE UNTHINK Corporation