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AT&T Launches Microsite to Show Phoenix Area Consumers Recent Network Upgrades
Aug 26, 2011 (12:08 PM EDT)
Hyper-Local Site Also Offers Store Locations, Wi-Fi Hotspots, Tips and Device Reviews
Beginning today, AT&T customers can see recent network enhancements in the Phoenix area. An industry first, the microsite gives customers an unparalleled view of what AT&T is doing to enhance the customer experience.
Visitors to the new "Focus: Phoenix" microsite immediately view a map of the Phoenix area, and are prompted to select the city or town they're most interested in. The hyper-local map displays specific network enhancements that AT&T has made in the area since the beginning of 2011. Enhancements include new cell sites, broadband speed upgrades, capacity upgrades and network connection upgrades.
In the Phoenix area, year to date through August 5, 2011, AT&T has:
Above the map, a "Stores" tab provides visitors mapped locations and phone numbers for AT&T stores in their area, and a "Wi-Fi Hotspots" tab shows Wi-Fi locations, right down to the local coffee shop.
In addition, AT&T has created a dedicated Twitter handle that visitors can follow for up-to-date information on what is going on in the Phoenix area. Tweets from the @ATT_PHX handle are featured on the microsite.
The microsite also includes a "Did You Know?" section that provides helpful tips and suggestions for smartphone users. These tips include advice on how to extend the battery life of devices, how to manage data consumption more efficiently and much more. Third-party device reviews as well as reviews by AT&T will also be featured in this section.
All of these sections will be updated every Thursday, helping AT&T connect with its Phoenix area customers on a more personal, hyper-local level.
In addition to the Phoenix area, AT&T has launched microsites for the following areas: Dallas-Fort Worth, Houston, St. Louis, Kansas City, Tampa-St. Petersburg, Miami-Fort Lauderdale, Indianapolis, Atlanta, Philadelphia and Detroit.
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SOURCE AT&T Inc.