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AT&T Launches Industry-First Microsite to Show Metro Atlanta Customers Recent Network Upgrades
Aug 23, 2011 (04:08 PM EDT)
Hyper-Local Site Also Features Store Locations, Wi-Fi Hotspots, Tips and Device Reviews
ATLANTA, Aug. 23, 2011 /PRNewswire/ -- Beginning today, AT&T* is offering consumers a unique view of AT&T's local wireless network enhancements in metro Atlanta. Launched in response to customer feedback, this industry first microsite gives customers an unparalleled view of what AT&T is doing to enhance the customer experience. Visitors can view the microsite at http://focus.att.com/atl.
Visitors to the new "Focus: Atlanta" microsite will see a map of the Atlanta area, and are prompted to select the city or town they're most interested in. The hyper-local map displays specific network enhancements that AT&T has made in the area since the beginning of 2011. Enhancements include new cell sites, broadband speed upgrades, capacity upgrades and network connection upgrades.
In the Atlanta area, since the beginning of the year through Aug. 5, AT&T has made the following upgrades:
Above the map, a "Stores" tab provides visitors mapped locations and phone numbers for AT&T stores in their area, and a "Wi-Fi Hotspots" tab shows Wi-Fi locations, right down to the local coffee shop.
In addition, AT&T has created a dedicated Twitter handle that visitors can follow for up-to-date information on what is going on in Atlanta. Tweets from the @ATT_ATL handle are featured on the microsite.
The microsite also includes a "Did You Know?" section that provides helpful tips and suggestions for smartphone users. These tips include advice on how to extend the battery life of devices, how to manage data consumption more efficiently and much more. Third-party device reviews as well as reviews by AT&T will also be featured in this section.
All of these sections will be updated every Thursday, helping AT&T connect with its customers in the Atlanta area on a more personal, hyper-local level.
In addition to the Atlanta area, AT&T has launched microsites for the following areas: Dallas-Fort Worth, Houston, St. Louis, Kansas City, Tampa-St. Petersburg, Miami-Fort Lauderdale, Indianapolis and Philadelphia.
*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
AT&T Inc. (NYSE: T) is a premier communications holding company. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest mobile broadband network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. A leader in mobile broadband, AT&T also offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse® and AT&T | DIRECTV brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T Advertising Solutions and AT&T Interactive are known for their leadership in local search and advertising.
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SOURCE AT&T Inc.