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On its Ninth Birthday, Digital Management Launches a New Brand and a Transformation to DMI
May 17, 2011 (04:05 PM EDT)
New Brand Reflects Company's Growing Strength and Expanding Market Presence
BETHESDA, Md., May 17, 2011 /PRNewswire/ -- Digital Management, Inc. (www.digitalmanagement.com), a leading IT solutions and business strategy consulting firm, today unveiled a new brand and a new name: DMI (www.DMInc.com). The new brand reflects the company's maturity and solidity after nine years of growth, while positioning it for a new phase of expansion ahead.
The name, DMI, is how many employees and clients have already come to refer to the company. Its clarity and strength are a natural reflection of the confidence the company has already earned in the marketplace.
The logo conveys what DMI does for its clients: Transformation. The cluster of red chevrons that form the mark can be seen to represent three building blocks—the people, strategies, and technologies DMI combines to transform operations for its clients. Look a little longer, and the mark itself transforms, illustrating how DMI enables its clients to envision and achieve fundamental improvements to enterprise operations that lead to higher performance.
The new company tagline, "enterprise transformation" reflects the ongoing expansion of DMI's business to include a robust set of services and solutions that transform operations for enterprises in the private sector as well as in Government.
In its nine-year history, DMI has realized some impressive achievements:
"In 2012, Digital Management will grow beyond its beginnings as a small business," said Jay Sunny Bajaj, DMI's President and CEO. "Today, we're proud to re-introduce Digital Management as DMI: a stronger, more mature, more powerful player in the marketplace -- with the proven people, strategies, and technologies that help enterprises transform the way they do business."
DMI's new brand also ushers in a shorter online address: DMInc.com, complementing the simplicity of the name and growing strength of the company's brand.
DMI is a leading IT solutions and business strategy consulting firm focused on providing solutions that transform enterprise operations in government and business. Our commitment to superior services and solutions, including Strategic Business Transformation, Software Systems Modernization, Enterprise Information Management, Cybersecurity, and Healthcare IT, has resulted in dramatic growth and an expanding client base that now includes twelve of the fifteen U.S. Federal Departments as well as multiple defense organizations and military services. DMI is an SBA-certified small business, headquartered in Bethesda MD, with satellite and project offices throughout the country.