NEW YORK, May 3, 2011 /PRNewswire/ -- "ARC™ Latino is a sophisticated, dynamic product that houses multimedia content and offers clients a way to reach and engage with their target market like never before," said Cristy Clavijo-Kish, senior vice president, Multicultural Markets, PR Newswire. "They will be able to access, reach and connect with key Latino media, bloggers and consumers faster, more efficiently and more effectively in today's digital communications landscape."

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MEDIA CONTACT:
Rachel Meranus
VP, Marketing & Communications
201.360.6776
Rachel.meranus@prnewswire.com

SPANISH MEDIA CONTACT:
Jessica Alas
Hispanic PR Wire Media Relations Director
Jessica.alas@prnewswire.com
305.878.2793

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