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CMN Enters Canadian Market With Back-to-Back Shows Featuring Bachata Sensation Aventura
Dec 20, 2010 (04:12 PM EST)


Multicultural Firm Set to Produce Shows for 'Bachata Kings' at Toronto's Powerade Centre

Tickets for Newly Added Show Feb. 11 To Go On Sale Wednesday

CHICAGO, Dec. 20, 2010 /PRNewswire/ -- Cardenas Marketing Network (CMN), an award-winning multicultural sports and entertainment agency, is set to enter the Canadian market with two shows featuring Aventura, the "Kings of Bachata", as part of Valentine's Day celebrations. The shows are set for Friday, Feb. 11 (8:30 p.m. ET) and Saturday, Feb. 12 (8:30 p.m. ET) at the Powerade Centre in Toronto. The back-to-back concerts are part of the Bronx quintet's "The Last" Worldwide Tour. CMN, which has produced several shows for the band in the U.S., is producing the Canada shows in conjunction with JEP Concerts.

Tickets priced at $47.75, $67.75, $87.75, $97.75 and $127.75, not including applicable service charges, can be purchased in time for the holidays by visiting www.ticketmaster.ca or by calling 1-855-985-5000. For more information, please call 416-870-8000. The Powerade Centre Guest Services Office is open Monday-Friday from 9:00 a.m. to 4:00 p.m.

Since its release in June 2009, "The Last" – the group's fifth studio album – has sold more than 200,000 copies. The album dominated Billboard's Top Latin Albums chart and reigned at No. 1 on the chart for 19 consecutive weeks. "The Last", which also earned the "Kings of Bachata" Double Platinum status, includes guest appearances by Wyclef Jean and Ludacris on "Spanish Fly," Wisin y Yandel and Akon on "All Up 2 You."

The bachata phenomenon was the big winner at the 2010 Billboard Latin Music Awards, winning in nine categories including "Latin Album", "Digital Album of the Year" and "Latin Artist of the Year" for "The Last."   The group has recently been nominated for three Premio Lo Nuestro Awards (Univision) in the following categories: Artist of the Year, Group/Duo of the Year, and Tropical Traditional Artist of the Year.  The show will be broadcast live from the American Airlines Arena in Miami, FL on Thursday, Feb. 17, 2011, from 8:00-11:00 p.m. ET on the Univision Network.

Aventura is one of the most unique artists on the scene today.  After well over a decade of sparring in the music business, these four young, dynamic guys with a seldom-seen chemistry continue to auto-produce soulful, original music that gleams with excellence.  Their nouveau sound fuses bachata (a guitar-based Dominican folkloric music sometimes called the "Dominican blues") with R & B, hip-hop and other American pop and urban styles.  Lead singer and songwriter Anthony "Romeo" Santos' original songs are often deep, dealing with social issues.  Even when they tackle timeless themes, such as romance and heartbreak, Romeo's approach always comes from a different angle.

Because the group is so young, it seems incredible that they struggled for eight years before exploding on the scene in the summer of 2002.  Bachata's conservative base was not accepting of their signature sound; for years the traditional audience either "booed" them off the stage or refused to acknowledge them. However, in summer of 2002, the song "Obsesion" hit the airwaves and  "Aventura-mania" was born. Loyal fans from the group's Bronx neighborhood ran with the innovative sounds of their local band, and the fanaticism soon spread across the tri-state area, into the Northeast and across the country.  For more information on Aventura, please visit the group's official website at www.aventuraworldwide.com.

About CMN

Founded in 2003, CMN is the leading multicultural event marketing and sponsorship agency in the U.S. CMN creates brand impact through music, sports and other interactive experiences that capture the hearts and minds of millions of consumers across the nation. In 2009 CMN produced more than 1,000 live events, including concerts, experiential campaigns and mobile marketing tours. The organization's rapid growth prompted the opening of its third U.S. office in Los Angeles earlier this year.

--www.cmnevents.com--

SOURCE Cardenas Marketing Network