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Chevrolet Takes Showroom App to iPhone, iPad and iTouch
Jul 12, 2010 (05:07 PM EDT)
Full Lineup, Color Choices, Payment Calculator, Social Network Sharing Featured
DETROIT, July 12 /PRNewswire/ -- Chevrolet is among the first automakers to create a shopping app for the iPhone, iPod touch and iPad which allows users to research and locate the vehicle they desire.
The Chevrolet Showroom app, available now for free on the App Store, features the entire line of Chevrolet cars, trucks and crossovers. It allows users to pick interior and exterior colors and search for a matching vehicle in a nearby dealer's inventory.
"The Chevrolet Showroom app allows customers to shop nearly anywhere and share their virtual vehicle with their friends," said Jim Campbell, U.S. vice president, Chevrolet Marketing. "This is a natural addition to the ways people shop online for vehicles today."
Once a vehicle has been located, users can save it to their device and share it with friends and family via e-mail or Facebook. The click-to-call feature also easily allows customers to call their local Chevrolet dealer for more information. Users also can request a quote from the dealership through the app.
The current version of the app includes a Featured Gallery with historical photos and highlights of the 75 years of Suburban and some of the most memorable Corvettes.
The application also incorporates a dealer locator, current offers and incentives down to the trim level of the chosen vehicle as well as a convenient payment and affordability calculator.
Users of other smartphones can find similar features at the Chevrolet mobile website http://m.Chevy.com.
Chevrolet is a global automotive brand, with annual sales of about 3.5 million vehicles in more than 130 countries. Chevrolet provides consumers with fuel-efficient, safe and reliable vehicles that deliver high quality, expressive design, spirited performance and value. In the U.S., the Chevrolet portfolio includes: iconic performance cars, such as Corvette and Camaro; dependable, long lasting pickups and SUVs, such as Silverado and Suburban; and award-winning passenger cars and crossovers, such as Malibu, Equinox and Traverse. Chevrolet also offers "gas-friendly to gas-free" solutions including the Cruze Eco and Volt, both arriving in late 2010. Cruze Eco will offer up to 40 mpg highway while the Chevrolet Volt will offer up to 40 miles of electric, gas-free driving and an additional 300 miles of extended range (based on GM testing; official EPA estimates not yet available). Most new Chevrolet models offer OnStar safety, security, and convenience technologies including OnStar Hands-Free Calling, Automatic Crash Response, and Stolen Vehicle Slowdown. More information regarding Chevrolet models, fuel solutions, and OnStar availability can be found at www.chevrolet.com.
SOURCE General Motors