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Weplay.com Pumps It Up With Double Pump Basketball
May 11, 2010 (05:05 PM EDT)
Double Pump Names Weplay as Their Official Social Media Platform
NEW YORK, May 11 /PRNewswire/ -- Weplay.com, the leading social platform connecting athletes, parents and coaches, announced its partnership with Double Pump Basketball, the premier basketball consulting firm in the nation.
Based in Southern California, Double Pump brings together the best of the best from the business, administrative, and coaching sides of the basketball industry. Double Pump's ventures include elite all-star camps and tournaments, where players receive individual instruction and have the opportunity to showcase their talents in front of coaches from the top Division 1 schools. Double Pump has a distinguished list of alumni going on to have celebrated careers in college basketball and the NBA.
“Weplay is proud to partner with Double Pump Basketball to highlight their tournaments, camps, teams, coaches and players on Weplay.com using our unique online platform,” said Steve Hansen, CEO of Weplay.com. “Teaming up with Double Pump greatly expands our reach into all sports communities and furthers our goal of educating and connecting parents, coaches and kids involved in sports.”
"The synergy between Double Pump and Weplay is clear,” said David Pump, Founder and Vice President of Double Pump, Inc. “We both share the common goal of instilling positive values in youth through sport. Weplay offers a perfect social media platform to connect with players, coaches, and parents, as well as grow our brand. Looking at those factors, entering into this partnership was really a no-brainer."
Double Pump will leverage Weplay’s social media platform to showcase the world of competitive youth basketball and educate parents, coaches and kids interested in the college recruitment process. Weplay will feature Double Pump content including highlight reels, instructional videos, coach and player interviews and blogs. Weplay kicked off the partnership by featuring highlights and interviews from The Double Pump Spring Tournament in Denver, part of the Best Buy Basketball Challenge Series.
About Double Pump
Recognized as the premier basketball consulting firm, Double Pump is known for connecting the brightest talents from the business, administrative, and coaching sides of the industry.
Weplay.com is the leading social platform connecting athletes, parents and coaches. Weplay.com's partners include Creative Artists Agency; Major League Baseball Advanced Media; FirstMark Capital; and iconic athletes Derek Jeter, LeBron James and Peyton Manning.
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