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Three from DDB Worldwide Make 'The Creativity 50' in Advertising Age
Mar 09, 2010 (06:03 PM EST)
NEW YORK, March 9 /PRNewswire/ -- DDB Worldwide's Matt Ross, Matt Oxley and Andreas Dahlqvist have been named to the "The Creativity 50," the annual compilation from Creativity and Advertising Age featuring the people and companies that have had the biggest impact across the creative culture landscape.
The fifth annual "Creativity 50" spotlights tech pioneers, film directors, musicians, creative directors, agency groundbreakers, film directors, entrepreneurs and more, with James Cameron, Kathryn Bigelow, Spike Jonze and Lady Gaga among them. http://adage.com/u/ljCyfb
Under Dahlqvist, the editors said DDB Stockholm is "inspiring envy again, thanks largely to its mind-numbing digital tests of mental sharpness in an ongoing Swedish Armed Forces campaign; its innovative print and integrated efforts for McDonald's and, perhaps most significantly, Volkswagen's 'Fun Theory' campaign."
Tribal DDB Creative Director Matt Ross and Matt Oxley, Head of Technology, were selected for "catapulting decades-old cardboard games out of your parents' basement and into the twenty-first century" in a "deft blend of creativity and technology."
Bob Scarpelli, Chairman and Chief Creative Officer, DDB Worldwide, said, "Today, technology is inspiring us to use our creativity in new and liberating ways every day. Andreas and the Matts are leading both our company and industry into the future."
DDB Worldwide Communications Group Inc. (www.ddb.com) is the largest consolidated advertising and marketing services global network in the world, according to Advertising Age. DDB also has been frequently ranked as the most awarded agency network in the world by Creativity magazine and The Gunn Report, among others. In 2009 DDB was named Global Network of the Year by Campaign magazine and Tribal DDB Digital Agency of the Year by Media. With more than 200 offices in over 90 countries, the DDB Group believes that creativity is the most powerful force in business, building enduring and powerful brand experiences that create TalkValue™, influence social communities and drive results. DDB Worldwide is part of Omnicom Group Inc. (NYSE: OMC).
SOURCE DDB Worldwide