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National Home Security Dealer Training Starts Today
Feb 17, 2010 (03:02 PM EST)

Seminar Aims to Strengthen Dealer Business, Increase Success in Sales and Recruiting

DALLAS, Feb. 17 /PRNewswire/ -- Fifty authorized home security alarm dealers are experiencing the advantage of Monitronics' premiere national training today as they start MoniExperience, or MoniX. This three-day seminar gives dealers a competitive edge and strengthens businesses of all sizes, allowing them to increase their success.

Monitronics' experienced staff will cover the security system installation processes; field service; funding; account creation management; sales and marketing; Monitronics' preferred partners; and successful recruiting.

MoniX, which is the cornerstone of Monitronics' training programs, is in its second year in 2010 and is now a requirement of all new dealers. This training is more extensive than what is generally offered in the rest of the industry. The national training offers practical, relevant information to sharpen the business acumen of our security dealers. Many established dealers also attend to take advantage of its business-building information.

The 37 companies represented will also get to meet Monitronics' executive staff, tour the headquarters in Dallas, and learn about the departments and their functions.  

"MoniX helps our dealers strengthen their businesses and build a strong foundation for future success," said Steve Baker, Vice President of Sales and Dealer Development. "We also work hard to create a team spirit among our dealers, who are some of the best in the industry."

Forty dealers will also attend a best-in-class sales training after MoniX with sales professional and industry expert Lou Sepulveda. This class is a thorough step-by-step process covering all aspects of successfully selling in the alarm industry. Dealers will sharpen their skills and walk out with the specialized knowledge for their businesses to thrive. Topics covered in sales training include recruiting sales people; door-to-door sales; the formula for selling; closing skills; and lead development.

Founded in 1994, Monitronics International is one of the nation's largest, fastest-growing alarm monitoring companies. Headquartered in Dallas, they provide monitored security system services to more than 700,000 residential customers and commercial clients through their network of nationwide, independent authorized dealers.

At the heart of their operations is the Monitronics central station, which has consistently met or exceeded all UL, National Fire Protection Association, and Central Station Alarm Association standards. With millions invested in their monitoring technology, they can provide reliable, uninterrupted security monitoring service.

For more information, or to schedule an interview with Steve Baker or Lou Sepulveda, please call Leah Shafer at 972-243-7443 x3029 or e-mail

SOURCE Monitronics