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Ready for the Road Ahead(TM) Graco Children's Products Helps Parents with New Resource-Based Site
Sep 23, 2008 (08:09 AM EDT)


EXTON, Pa., Sept. 23/PRNewswire/ -- For some parents it may seem like selecting a name for their baby is simpler than selecting the right car seat. Car seats, and the multitude of choices out there, can be quite overwhelming. Not to mention the knowledge needed about state regulations, proper installation and knowing when a child is ready to move to their next seat. All of this can often make parents feel anxious about the selection process.

As a trusted resource for parents, Graco is eager to help provide guidance, launching the HASH(0x14cfa70) www.ReadyfortheRoadAhead.com web site . The site focuses on helping parents getting ready for today, and also for what lies ahead, easing some of the worry so they can focus on the wonder of their journey.

is a destination for parents to obtain information on car seats and beyond. There are great features like travel trips from parent bloggers, car seat installation demos and mobile technology that allows parents to update their child's growth often and at any time. Parents will also have a chance to sign up for the ReadyfortheRoadAhead.com where they can receive special offers and also have a chance to be part of a car seat donation program that will benefit families in need.

Members of the car seat club will also gain access to special offers from participating partners such as , , Gerber(R) Childrenswear, Gerber Products Company, JOHNSON'S(R) and Baby.com.

While the club helps parents, it also offers them a way to help the community - for every 10 people who join the by December 31, 2008, Graco will donate one car seat to organizations serving families in need, up to $100,000 MSRP worth of car seats. Graco has partnered with several organizations that will help distribute these seats to families who need them. These organizations include The Children's Hospital of Philadelphia, The Pennsylvania Chapter of the American Academy of Pediatrics, Rainbow Babies & Children's Hospital at University Hospitals Case Medical Center in Cleveland and All Children's Hospital in Florida.

For more information on the child passenger safety and the www.ReadyfortheRoadAhead.com visit .

Graco Children's Products Inc., a Newell Rubbermaid company headquartered in Exton, Pennsylvania, is a proven innovator of baby & children's gear. From that first smile to every new moment together, we help parents and their little ones enjoy all the wonder that awaits them. It has been our mission for over 50 years to make trusted, quality and helpful products including highchairs, baby monitors, swings and soothers, strollers, travel systems, car seats, portable playards, activity centers and jumpers. For more information about Graco and our products, please visit www.gracobaby.com http://blog.gracobaby.com or stop by and see the wonder of our worlds first hand on our blog at .

CONTACT: Allison Greco, or Amanda Sirianni, both of Coyne PR for GracoChildren's Products Inc., +1-973-316-1665

Web site: http://blog.gracobaby.com/ http://www.gracobaby.com/ http://www.ReadyfortheRoadAhead.com/