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YouTube(TM) Arrives to the Boobtube Through the TiVo Service
Jul 17, 2008 (08:07 AM EDT)


ALVISO, Calif., July 17 /PRNewswire-FirstCall/ -- TiVo Inc. , the creator of and a leader in television services for digital video recorders (DVRs), today announced the availability of YouTube videos on the TV via a TiVo(R) DVR. A partnership between the two companies allows broadband-connected subscribers with TiVo Series3(TM) and TiVo HD DVRs, to access hundreds of millions of user generated videos hosted on YouTube. Whether you like to watch the new up-n-comers, or classic YouTube favorites, TiVo subscribers are in control of the content they want to watch, whenever they want to watch it.

"With YouTube content now available on TiVo, on top of all the movies, music videos, songs and TV shows that are simply unavailable on cable and satellite, TiVo subscribers have more choice on their TV sets than any other TV viewers in the world," said Tom Rogers, President and CEO of TiVo Inc.

YouTube on the Web attracts millions of viewers a day, and now TiVo offers consumers the opportunity to experience YouTube content where it is more comfortably consumed -- in front of the TV set. TiVo users can now search, browse and watch their favorite YouTube videos through TiVo's famously easy-to-use interface. Soon, users will also be able to log into their YouTube accounts directly through the TV to access their videos, channels and playlists, making the experience even richer.

"YouTube brings video where the audience is -- across the Web and onto mobile devices, TVs and video games," said Hunter Walk, YouTube's director of product management. "The partnership with TiVo extends our ability to make YouTube accessible anywhere and lets people watch what they want, when they want it."

Over the next few weeks TiVo will roll-out a software upgrade to Series3 and TiVo HD DVRs which will enable this feature. For more information on how to view YouTube videos on the TV via a TiVo DVR visit http://www.tivo.com/youtube .

About TiVo Inc.

Founded in 1997, TiVo pioneered a brand new category of products with the development of the first commercially available digital video recorder (DVR). Sold through leading consumer electronic retailers and our website, TiVo has developed a brand which resonates boldly with consumers as providing a superior television experience. Through agreements with leading satellite and cable providers, TiVo also integrates its DVR service features into the set-top boxes of mass distributors. TiVo's DVR functionality and ease of use, with such features as Season Pass(TM) recordings and WishList(R) searches and TiVo KidZone, have elevated its popularity among consumers and have created a whole new way for viewers to watch television. With a continued investment in its patented technologies, TiVo is revolutionizing the way consumers watch and access home entertainment. Rapidly becoming the focal point of the digital living room, TiVo's DVR is at the center of experiencing new forms of content on the TV, such as broadband delivered video, music and photos. With innovative features, such as TiVoToGo(TM) transfers and online scheduling, TiVo is expanding the notion of consumers experiencing "TiVo, TV your way.(R)" The TiVo(R) service is also at the forefront of providing innovative marketing solutions for the television industry, including a unique platform for advertisers and audience research measurement.

TiVo, Series3, 'TiVo, TV your way.', Season Pass, WishList, TiVoToGo, and the TiVo Logo are trademarks or registered trademarks of TiVo Inc. or its subsidiaries worldwide. (C) 2008 TiVo Inc. All rights reserved. All other trademarks are the property of their respective owners.

CONTACT: Krista Wierzbicki of TiVo, Inc., +1-408-519-9438, kwierzbicki@tivo.com; or Andrew Pray, +1-415-348-2732, ,for TiVo, Inc.

Web site: http://www.tivo.com/