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SIIA Anti-Piracy Division Reports Record 2007 After Aggressive Enforcement, Educational Outreach
Feb 19, 2008 (12:02 PM EST)


/PRNewswire-USNewswire/ -- The Software & Information Industry Association (SIIA), the principal trade association for the software and digital content industry, today released its 2007 The annual report chronicles SIIA's anti-piracy efforts, and profiles the typical organization reported, the demographics of those who report software piracy and some of the notorious software piracy criminals imprisoned during the year. Notable achievements in 2007 included the largest-ever auction site piracy settlement, the first settlement in SIIA's Corporate Content Anti-Piracy Program and new education efforts to better protect consumers and help businesses ensure compliance.

"As we continued to aggressively pursue those who illegally sell or distribute pirated software and content, we also increased our educational outreach efforts in 2007," said Keith Kupferschmid, SIIA SVP of Intellectual Property Policy and Enforcement. "By balancing enforcement with education, SIIA was able to crack down on illegal software sales and help consumers avoid purchasing pirated software. We also made strides in helping legal, public relations and other professionals effectively do their jobs within current copyright law."

For almost 20 years, SIIA's Corporate Anti-Piracy program has been a national leader in combating software piracy in the workplace. In 2007, SIIA received 427 reports of alleged piracy - more than one and a half per business day. Of these, 17% were judged sufficiently reliable to pursue, illustrating SIIA's conservative and fair approach to anti-piracy enforcement.

The largest of software titles pirated fall in the productivity categories - word processing, office suites, report design, web design, etc. - the software used most often in business.

SIIA brought a high-profile corporate piracy case last year against Florida Benchmark, Inc., a mortgage survey company. After being served with the lawsuit, the firm cooperated with SIIA and conducted an audit which revealed they were using unlicensed software. Florida Benchmark eventually settled with SIIA for $150,000.

The report also profiled the ten most-pirated SIIA-member software titles for the first time. For 2007, the most pirated software titles were:

1. Symantec Norton Anti-Virus

2. Adobe Acrobat

3. Symantec PC Anywhere

4. Adobe PhotoShop

5. Autodesk AutoCAD

6. Adobe DreamWeaver

7. Roxio Easy CD/DVD Creator

8. Roxio Toast Titanium

9. Ipswitch WS_FTP

10. Nero Ultra Edition

1. McAfee VirusScan

2. Symantec Norton Anti-Virus

3. McAfee Internet Security Suite

4. Intuit TurboTax

5. Adobe Photoshop

6. Adobe Acrobat

7. Intuit Quicken Home and Business

8. Symantec Norton pcAnywhere

9. Symantec Norton Ghost

10. Adobe Creative Suite

SIIA's Auction Litigation Program aims to protect legitimate sellers and unwitting consumers, while aggressively pursuing those who repeatedly sell pirated software on auction sites. The program monitors popular online auction sites such as eBay, identifying individuals or groups selling pirated software and prosecuting them on behalf of the association's member companies.

One such case was settled in May 2007, when, working on behalf of its member company Symantec Corp., SIIA announced a $250,000 settlement for infringement of Symantec's software in the case of Symantec et al. v. Chan, et al. SIIA accused the defendant of infringing Symantec's copyrights and trademarks in Norton PartitionMagic, Norton AntiVirus, pcAnywhere, Norton SystemWorks and other software, by reselling counterfeit and contraband software on eBay. This was just one of the many suits against auction resellers SIIA has settled on behalf of its member companies.

To help consumers better understand how to legally purchase software, SIIA expanded its far-reaching public education campaign, which included the launch of several new initiatives. SIIA's "Don't Get Mad, Get Even" program allowed consumers who unwittingly purchased counterfeit software on auction sites to receive cash in return for information about the original unlawful seller. SIIA published three new that provide tips to consumers to help them avoid purchasing illegal software on auction sites.

In addition, SIIA implemented its Certified Software Reseller program in 2007, under which online software vendors can register with SIIA to become officially "certified," which gives consumers confidence in their online software purchases.

In September 2007, SIIA settled its first case in the new Corporate Content Anti-Piracy Program, on behalf of member companies the Associated Press, Dow Jones & Co., Nielsen, Reed Elsevier and United Press International. The consulting firm Knowledge Networks, Inc. had routinely taken copyrighted articles owned by these and other publishers and included copies in a "press packet" it distributed to employees, first in paper form and later by e-mail. The firm agreed to a $300,000 settlement, and committed to take remedial measures.

For a copy of the 2007 http://www.siia.net/piracy , contact SIIA or download a PDF from .

The Software & Information Industry Association (SIIA) is the principal trade association for the software and digital content industry. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to more than 550 leading software and information companies. For further information, visit http://www.siia.net .

CONTACT: Keith Kupferschmid of SIIA, +1-202-789-4442, keithk@siia.net; orDon Marshall, Rational PR, 202-429-4932, , forSIIA

Web site: http://www.siia.net/