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Former Quebecor COO Joins Prospect Smarter, Inc. as Managing Director
Nov 30, 2007 (08:11 AM EST)


TAMPA, Fla., Nov. 30 /PRNewswire/ -- Steve Tingiris, founder-owner of Prospect Smarter Inc., today announced that Marc B. Fors, has joined the company as Managing Director in their Tampa headquarters where he will be responsible for corporate strategy, business development, and industry partner relations.

Marc has over 30 years of experience in print and print software solutions. Most recently Marc has been Chairman of Printable Technologies Inc. of San Diego and President CEO of httprint Inc. of San Francisco.

Marc began his career with Donnelley as a Corporate Marketing Director and later as Vice President of Magazines. One of the founders of Maxwell Graphics, he helped build the company through acquisition to over $900 million and conclude its sale to Quebecor in 1990. Mr. Fors went on to serve as Chief Operating Officer of Quebecor Printing (USA) Inc. during its highest years of profitability.

As President and CEO, of American Signature Graphics he led the turnaround of this $300 million magazine and catalog printer and concluded the sale to Quebecor-World in 1997. Mr. Fors has also served as President and CEO of Sheridan Books Inc. where he charted and led the recovery and combination of BookCrafters Inc. and Braum-Brumfield of Ann Arbor, MI.

"As an early innovator of Purls and integrated direct response solutions Steve Tingiris so impressed me with his marketing acumen and vision of where the technology should really be taking us, that I think it was inevitable that we join forces some day. This is a tremendous opportunity to achieve our shared vision of making the converging technologies more accessible and more usable by a broader audience. The upcoming products we have in the pipeline are certain to delight savvy marketers across the board."

(Photo available on Request) http://www.linkedin.com/in/marcfors

"We're very fortunate to have Marc on our team. He brings immense experience and a proven track record of success but even more, he shares our vision and values. He has a genuine passion for driving marketing and sales performance and that passion is going to benefit Prospect Smarter and our clients tremendously."

About Prospect Smarter

Prospect Smarter develops and executes direct marketing solutions for companies that want to generate quality leads and sell more effectively. A full-service provider that combines the best of SaaS technology, Microsites, Purls, Hosting, Creative Design, Variable Data Production and Campaign Measurement to find, engage and cultivate sales opportunities. Specializing in personalized and relevant marketing communications that integrate direct mail, email and Web messaging, Prospect Smarter technology becomes your competitive edge and with it, you capture market share, faster and with fewer resources.

Prospect Smarter is located at 13974 Lynmar Boulevard Tampa Florida 33626. Phone 813-264-4153 and is independently-owned and guided by its principals.

For more information contact: Angela Medlar Phone: (800) 709-1755 E-mail: angela@prospectsmarter.com

All trademarks mentioned in this document are the property of their respective owners.

CONTACT: Angela Medlar of Prospect Smarter, +1-800-709-1755, angela@prospectsmarter.com

Web site: http://www.prospectsmarter.com/