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Frost & Sullivan Webinar: Aladdin to Speak on Optimizing Software Product Life Cycles Through DRM
Sep 18, 2007 (06:09 AM EDT)

CHICAGO, Sept. 18 /PRNewswire-FirstCall/ -- Aladdin Knowledge Systems , the leader in Software DRM, USB-based authentication, and secure Web gateways, today announced that Laila Arad-Allan, director of product management for the Aladdin Software DRM Business Unit, is scheduled to speak during Frost & Sullivan's upcoming Webinar titled "The Evolution of Digital Rights Management and its Role in Optimizing the Life Cycle of Software Products." The online event will take place on Tuesday, September 25th at 2 p.m. EDT / 11 a.m. PDT. For full event details and complimentary registration, visit .

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The Webinar, featuring a panel of leading industry experts, takes a deep look into emerging trends and explores the best options for protecting software and intellectual property, as well as proven ways to expand business and increase revenues. Aladdin's Arad-Allan will discuss how software vendors can address their need for innovative ways to protect, promote, market, sell and increase the value of software products. She will outline how to quickly adapt to dynamic markets and offer compelling products that target new market segments and geographies.

Arad-Allan started her Aladdin career in 1990 developing software protection and licensing tools for the Aladdin HASP product line. She later moved on to building and managing the international technical support operation for Aladdin HASP, now relied upon by thousands of software vendors worldwide.

Today, with more than 15 years of industry experience, Arad-Allan leads Aladdin's Software DRM family of products. She has helped drive HASP to be the #1 choice of software publishers worldwide and led the innovation in HASP throughout its last four generations. Aladdin received significant recognition for the innovation introduced in Aladdin HASP SRM, the most recent generation of its award-winning software DRM products. Aladdin won the prestigious 2007 Global Frost & Sullivan Award for Product Innovation, underscoring its marketing-leading position within the software industry.

Arad-Alan spent the earlier years of her career in the field of Artificial Intelligence. Working as a software engineer for a subsidiary of Texas Instruments, she designed and developed applications for the TI Explorer Lisp Machine, including Expert Systems for the Israeli Air Force. She holds a B.Sc. in Computer Science from Tel-Aviv University.

Also speaking during the event is Zippy Aima, a senior analyst with the Digital Media Group within Frost & Sullivan's Global Information & Communication Technologies Practice. Joining Frost & Sullivan in 2005, Aima focuses on monitoring, forecasting and analyzing emerging trends, technologies and market metrics in the Digital Media industry globally. Aima has received acclaim for her research through articles and quotes published by the Associated Press, CIO Today, Forbes, Yahoo News, Broadcasting and Cable, and NewsFactor. For more information on Frost & Sullivan's research, visit .

About Aladdin HASP

The Aladdin HASP family of software DRM products is the #1 choice of software publishers worldwide. HASP provides software developers with strong software protection, licensing and distribution solutions that enable them to prevent software piracy and increase revenues, protect intellectual property, and expand licensing models to reach more customers. Visit .

About Aladdin

Aladdin Knowledge Systems' Software Rights Management products are the #1 choice of software developers and publishers to protect intellectual property, increase revenues, and reduce losses from software piracy. Aladdin eToken is the world's #1 USB-based authentication solution. The Aladdin eSafe secure Web gateway provides the most advanced protection against the latest Web-based threats and attacks. Aladdin has offices in 12 countries, a worldwide network of channel partners, and has won numerous awards for innovation. For more information, visit the Aladdin Web site at .

(C)2007 Aladdin Knowledge Systems Ltd. All rights reserved. HASP, Aladdin Knowledge Systems and the Aladdin logo are trademarks or registered trademarks of Aladdin Knowledge Systems Ltd. All other product and brand names mentioned in this document are trademarks or registered trademarks of their respective owners

Press Contact: Investor Relations Contact: Matthew Zintel Mark Jones Zintel Public Relations Global Consulting Group 310.574.8888 646.284.9414

CONTACT: Media, Matthew Zintel of Zintel Public Relations,, ; or Investors, Mark Jones ofGlobal Consulting Group, +1-646-284-9414,

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