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Technology Marketing from a
technology marketer's perspective.

Subscribe today to TechWeb's free monthly Marketing2IT newsletter and learn the best strategies and tactics for marketing your technology products to small, medium and large organizations.
  • Technology marketing from a tech marketer's perspective
  • Gain insight from independent experts addressing real-world technology marketing problems
  • Discover the ten search terms IT Pros use the most

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"New Trends in IT Marketing" Teleseminar
Thanks to those who registered for the event!  Follow this link to view the slides mentioned in the Anne Holland / Bob Evans teleseminar.
Where does Marketing2IT draw its expert insight from?

Some of the experts contributing to Marketing2IT and the topics that they have focused on:
  • Steve Hall, Editor, Adrants - The World of Weblogs

  • Erik Matlick, President and CEO, IndustryBrains, Inc. - Pay-Per-Click for Tech Marketers

  • Donna Fabyonic, CMP Research Manager - How to Conduct an Audience Survey

  • Gary Stein, Senior Analyst, Jupiter Research - Key Marketing Trends in 2005

  • Stefan Tornquist, Metrics Editor, MarketingSherpa, Inc. - How to Boost Landing Page Conversion

  • Steve Paul, Principal, OnTarget Marketing - How to Improve Your Webcasts

  • Bob Alvin, CEO, Netline - Getting Better Leads

  • Laurie Hood, Vice President, Marketing, KnowledgeStorm - Effective Strategies for Lead Development