With a razor sharp focus on the business value of technology, the InformationWeek Business Technology Network uniquely balances the “how” behind deep technical knowledge and real-world practical application with the “why” behind strategies and IT leadership today’s technology decision makers need to lead and manage business technology.
Through a series of interconnecting brands and voices, the network delivers the essential content and tools business technology professionals require, while stimulating and cultivating the interaction and discussions they want. The InformationWeek Business Technology Network spans across all technologies, industries and company sizes, with a special eye on the technologies and IT roles that have the most potential and impact, and the vertical markets that invest the most time and dollars on technology.

With content at the nucleus of our strategy, business technology professionals turn to our expert voices, research and communities – editors, bloggers, analysts and peers – to stay informed, get advice, and research technologies and products to make strategic business decisions.

Anchored by InformationWeek – the leading multimedia powerhouse that looks across the enterprise – the network organizes and distributes its targeted content channels by:

Technologies that have the most business potential and impact:

The $3-trillion-plus communications industry is “flattening” the world and changing the way people work, play, and live in the telecom, mobile, cable, and content distribution markets.
While the industry is experiencing incredible growth of 30%, it’s also going through a massive change:

• India added 84 million new mobile customers in 2007, which is more people than the entire population of Germany.
  
• 27,000 Facebook applications were developed in the last 2 years.
  
• Over 10 million, or 20%, of Japanese homes are connected by optical fiber as of Sept. 2007 – up from 4 million in 2005.
  
• France Telecom’s fixed-line base fell by 10% in 2007.
  
• Mobile data traffic grew 800% in 2007 in the UK, Spain, Sweden, and many other countries.
  
• 15 million homes are getting TV from their telcos worldwide, a number that’s doubling annually.
  

Light Reading Communications Network is the leading online media, research, and focused event company serving the $3 trillion worldwide communications market. Lightreading.com is the ultimate source for technology and financial analysis of the communications industry, leading this media sector in terms of traffic, content, and reputation. Our research arms, Heavy Reading and Pyramid Research, provide the most comprehensive communications research, market data, and technology analysis in close to 100 markets around the world. In addition, Light Reading produces nearly 20 targeted communications events including TelcoTV, Ethernet Expo New York and Ethernet Expo London, The Tower Summit @ CTIA, and Optical Expo, as well as focused one-day events tailored for cable, mobile, and wireline executives.
What makes us unique?

• We are by far the largest telecommunications news and analysis website in the world, with more than 300,000 monthly visitors and 2.4 million monthly pageviews.
  
• Our world renowned research divisions, Heavy Reading and Pyramid Research, give Light Reading unparalleled, industry-leading content.
  
• Our editors provide up-to-the minute breaking news, and also do it with a sense of a humor.
  
• Don’t forget about Larry, the Light Reading Attack Monkey, our company mascot who never fails to surprise our audience by dropping in every now and then.
  

Reach the buyers that matter, across all segments of the communications industry worldwide.
Our audience comprises professionals within the next-generation communications marketplace, specifically. Reach the complete spectrum of the communications marketplace when you run a campaign with Light Reading including:

Service providers deploying next-generation services

• Investors that want to put their money in the hottest Internet technologies, including venture capitalists, institutional investors, and financial analysts
  
• Vendors that want to get a jump on the competition, scout out startups, and track developments from the R&D labs
  

TechWeb Events Network
creates a series of industry leading events that are at the center of the current technology evolution. These events create new opportunities, explore emerging technologies and develop valuable partnerships that are defining the future of business technology. We build the events where the key influencers of the technology evolution gather.